Digital Marketing Coordinator & Graphic Designer ID-11314

Full Job Description

Job Description: Digital Marketing Director
Pay: $40,000/month
Location: Chicago, IL (Onsite)

Are you a driven, innovative, and health-focused Digital Marketer ready to lead the digital efforts of a rapidly growing wellness brand? At Lume, we believe in empowering individuals to feel, look, and function at their best, and we’re searching for a visionary Digital Marketing Director to join our Chicago-based team in the heart of River North.

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About Lume:
Lume is a leading wellness brand dedicated to holistic health and happiness. Located next to the East Bank Club, we offer premium services such as IV Drips, Vitamin Shots, Cryotherapy, Hyperbaric Oxygen Therapy, Infrared Sauna, Massage, and Red Light Therapy.

If you’re passionate about health, wellness, and digital marketing, and want to work in a dynamic environment where you can make a real impact, this is your opportunity.

Responsibilities

As the Digital Marketing Director, you’ll spearhead our digital marketing strategies, blending creativity with analytics to drive engagement and growth. Your responsibilities include:

Strategic Leadership:

  • Develop and implement innovative digital marketing campaigns to grow Lume’s reach and drive engagement.
  • Optimize campaigns across all stages of the customer lifecycle, using data-driven approaches.

Content Creation & Management:

  • Ensure all content is consistent with Lume’s brand voice and optimized for user experience.
  • Manage and create engaging content for social media (posts, reels, stories) and blogs.

Campaign Performance & Analytics:

  • Measure and report on campaign performance, analyzing ROI and KPIs.
  • Identify trends and insights to optimize digital spend and performance.

Digital Marketing Channels:

  • Oversee marketing needs for websites, landing pages, email marketing, SMS, Google Ads, social media advertising, and SEO/SEM.
  • Manage Google Business Profile, programmatic ads, reviews, and store signage design.

Partnerships & Event Planning:

  • Build and maintain partnerships with corporate and luxury building partners.
  • Lead event planning efforts to enhance brand visibility.

Requirements

  • Proven experience in web content management, basic HTML, and platforms like WordPress, Concrete5, or InDesign.
  • Strong knowledge of Google Analytics, AdWords, Facebook/Instagram advertising, and marketing automation tools like Klaviyo.
  • Bachelor’s degree in Communications, Marketing, or a related field (preferred).
  • Demonstrated success in managing SEO/SEM, marketing databases, social media, and display advertising campaigns.
  • Highly creative with a data-driven mindset and expertise in user funnel optimization.
  • Experience with A/B testing, multivariate experiments, and creating high-performing landing pages.

Benefits

  • Competitive pay of $40,000/month.
  • Collaborative and inclusive work environment.
  • Healthcare stipend to support your mental and physical well-being.
  • One complimentary wellness service per shift.

Schedule:

  • Monday to Friday | Core business hours | Onsite

Ready to join the best wellness & aesthetics spa in Chicago?

Learn More:
www.lume-wellness.com
IG: @lume_wellness

We’re excited to welcome someone who shares our passion for health and wellness and is ready to make a meaningful impact at Lume!

Job Types: Full-time, Part-time

Pay: $40,000.00 per year

Schedule:

  • Monday to Friday

Experience:

  • Marketing: 2 years (Preferred)

Work Location: In person

  Digital Marketing Coordinator & Graphic Designer ID-11314

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